eLearning Growth in Ireland
Ireland is currently the fastest growing economy in the EU for the second successive year, growing by a whopping 7.8% last year. Ireland quickly rebounded from a 2010 international bailout, then benefiting in 2015 from further falls in unemployment, a bumper year for retail sales and a weak euro that boosted the country’s large export sector.
The large corporates have been using eLearning for years, so the concept is far from new. In fact the concept has grown so much that government organisations such as the HSE & HSA have already adopted eLearning as a tried and trusted method of delivering high quality training in a cost efficient manner.
That being said, there is still significant growth potential in the market and we are seeing a continued rise in eLearning use among an array of different industries, individuals, corporations and institutions as they acknowledge the effectiveness and convenience that it has.
Every year new and exciting figures come to light in the eLearning field with numerous reports and statistics showing that that there is no sign of this industry slowing down. There are certainly many hurdles to jump including the slow rate of adoption by traditional training companies. Of course this is self explanatory because some may see eLearning as a cannibalisation of their existing business. The reality of this couldn’t be further from the truth and the stark reality is that statistics are showing that 28.5% of corporate training hours are via online or computer based technologies (no – instructor), 29.1% of corporate training hours are delivered with blended learning methods and 15% of training hours are delivered via virtual classroom/webcast only (instructor from remote location).
The eLearning revolution is happening in Ireland so for traditional trainers not to adopt eLearning is like swimming against the tide. eLearning isn’t for every course and it certainly will not replace traditional training, but the tide is dictating a strong demand for online, blended, virtual and traditional training.
eLearning use has shown gains in nearly every sector, with corporations continuing to adopt eLearning programmes, currently at a rate of 13% per year (a pace that is projected to stay consistent through 2017). The new wave of quality eLearning products certainly has played its part here but the increased adoption of technology along with the fact that more people are exposed to distance learning at an earlier stage has meant that it is here to stay. eLearning is well advanced in the educational sector with sectors such as financial services using eLearning for years in order to maintain their CPD.
As you know eLearning programmes benefit greatly from having a Learning Management System (LMS). Studies show that of companies that have eLearning, 74% of those use an LMS to manage and maintain their training content. The LMS market is also booming, with total worldwide revenues at €3.5 billion, expected to be around €6.8 billion come 2018.
Mobile Learning is also on the rise, with some reports indicating that the market will be roughly €10.5 billion euros by 2017.
Millennial Generation and eLearning
With the millennial generation now entering employment in vast numbers the world of work will change as we know it and training methods must progress with this. By 2020, millennials will form 50% of the global workforce.
A study which was carried out by Trinity College show figures that justify the reasoning behind such growth rates in the eLearning industry. Results from the Trinity College study are as follows:
- 90% of learners agreed that the use of technologies makes a positive difference to learning.
- More than 80% of learners agreed that the use of technology effectively enhances the learning experience and increases satisfaction with their course of study.
- Over 75% agreed that technology improved learner engagement with course material.
- Users are shown to remember 90% of course content where game mechanics are introduced as part of the learning experience.
- 77% of learners and 61% of lecturers agreed that using an eLearning platform as a form of blended learning improves the learning experience of learners more than using traditional teaching methods.
- 82% of learners agreed that using technology in higher education effectively enhances the learning experience of learner.
- 80% of Trinity College Dublin’s students and 68% of Dublin Institute of Technology’s students agreed that the quality of students’ learning is enhanced by using technologies to augment lectures.
(Research conducted by Trinity College)
We hope you enjoyed our blog today on eLearning Growth in Ireland.
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